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月曜日, 5 月 10th, 2010
That consumers must attend annual book fairs to buy their books is reflective of the kind of inefficient distribution model that has plagued publishing in the region-something that must change if the industry is to grow and thrive. But at the same time, the consumer element is a strong part of the region's culture-and a potential advantage for the SIBF. links of london necklaces
"This is how it is done in most of the Arab world," explained Sheikha Bodour Al Qassimi, founder and CEO of publisher Kalimat, and the daughter of Sharjah's ruler, Sheikh Sultan bin Mohamed Al-Qassimi. Sheikha Bodour is a driving force behind efforts to establish a more modern, international publishing regime throughout the UAE. Sheikha Bodour, however, does not want to lose the traditional consumer aspect of the SIBF. "Publishers really enjoy meeting their consumers and interacting with them like this," she said. "It is very important." discount links of london
Mulliken agreed-in fact, he envisions promoting the SIBF as not only a chance to network and strike deals in a region still mostly untapped by Western publishers-but also as a great place to actually sell books by the box load. links of london bracelets
If you're skeptical about opportunities in the region it's understandable. Historically, the Arab book market has been a complex mix of patchwork copyright law, inefficient distribution, frustrating bookselling rules, and limited demand. And that's to say nothing of a lingering cultural divide with the West. That gap, however, is shrinking. English, for example, is commonly spoken is the region. While establishing a market in the UAE that can attract-and reward-American publishers may not be an overnight proposition, the efforts underway both to modernize the industry, and to boost literacy and literary culture, are making considerable progress links of london bangles